Understanding Contact Statuses

Each contact in Mailzzy has a status that indicates whether they can receive your email campaigns. These statuses help you manage your audience and maintain a healthy sender reputation.

How to View Contact Statuses

• Navigate to the Contacts section.
• Click the “All Status” dropdown under the search bar.
• Select a status to filter your contacts accordingly. By default, all contacts are shown.

Subscribed

Subscribed contacts are active and can receive your email campaigns. Mailzzy only sends emails to contacts with this status.

Unsubscribed

These contacts have opted out of your emails—either by clicking the unsubscribe link in your campaign, being manually unsubscribed by you.

Once a contact is unsubscribed:

• They are automatically removed from all groups.
• They won’t receive any future campaigns.

Bounced

The Bounced status in Mailzzy applies only to hard bounces—meaning the email couldn't be delivered due to a permanent issue, such as an invalid email address. When this happens, the contact is automatically removed from your groups and marked as Bounced.

Soft bounces, on the other hand, are temporary delivery failures (e.g., a full inbox or server issue). These contacts stay Subscribed unless the email soft bounces five times in a row (or based on your custom limit), at which point they are treated as a hard bounce and moved to Bounced status.

Spam

If a contact marks your email as spam, Mailzzy updates their status to Spam.

• These contacts are removed from your Subscribed list.

• You can no longer send them emails through Mailzzy.